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The Communication Department is responsible
for public relations, publications, graphic design, copywriting,
PIA Web site and creative services.
Implementing public relations and publication efforts on behalf
of association members through contact with the media and consumer
sources is an important function of the department. Primary publications
include state specific editions of PIA magazine,
PIA Reporter and e-newsletters.
The Creative Services unit is responsible for the design and
production of agency management tools geared
toward helping members fulfill their agency
marketing needs. Click here to learn more about the products and services available;
including direct marketing
tools, telemarketing and public relations
manuals; customized agency newsletters; consumer materials and
more.
The PIA Web site has become an important source of information
for members. The management of that site is the responsibility
of the Communication Department.
Members registered for "member-only"
information on the PIA web site can obtain staff e-mail addresses
by clicking
here.
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Mary Christiano
Director of Communication
Jaye Czupryna
Member Information Manager
Darel Cramer
Communication Assistant
Susan Newkirk
Magazine and Creative Services Sales Executive
Drew Cordes
Member Information Specialist |
Nick Marchetti
Creative Manager
Roberta Lawrence
Graphic Artist
Patricia Dykeman
Marketing Specialist
Sue Jacobsen
Senior Magazine Designer
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PIA magazine
The award-winning, monthly PIA magazine
offers in-depth and thought-provoking coverage of major insurance
topics, plus monthly columns to help you sharpen your competitive
edge. For magazine advertising information, click
here.
Electronic weekly publications
PIA members receive a weekly electronic newsletter
which features timely industry information, general business news,
state legislative/regulatory issues, important legal decisions
affecting your business and more, e-mail publications@pia.org.
Creative Services
PIA Creative Services offers you a wide range
of customized marketing pieces including brochures, fliers, postcards
and advertisements. PIA Creative Services handles it all for you;
writing, design and printing. For more information e-mail
creativeservices@pia.org.
Public and media relations
PIA's PR programs focus on the benefit of
doing business with a professional, independent insurance agent
and on the positions and activities of the association. For more
information email mchristiano@pia.org
mcibelli@pia.org
PIA Web site
PIA's Web site www.pia.org
offers you the day's insurance news; access to PIA's wide range
of QuickSource documents; an opportunity to register for the latest
CE courses; and so much more.
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PIA Reporter
Stay
on top of industry information with the help of your PIA Reporter
newsletter. It provides you with the latest news on regional, state,
national, technical, legislative and legal issues. It will also
keep you informed of association positions and activities. For more
information e-mail publications@pia.org.
State-specific newsletter service
PIA offers a customized, state-specific newsletter
service for members to send to clients and prospects. Filled with
insurance news and product information in an easy-to-read manner,
the newsletters are customized with your agency information, positioning
you as the expert. PIA can also mail the newsletters for you.
For more information e-mail creativeservices@pia.org.
The Master Plan marketing kit
This comprehensive kit contains a wide range of
marketing tools including print advertisements and consumer informational
fliers; manuals on telemarketing, direct marketing and public
relations; effective sales letters and an easy-to-follow, month-by-month
marketing planner. The kit is free to PIA members. For more information
e-mail creativeservices@pia.org.
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